Free invoice templates for Marketing Agencies built for monthly retainers, ad spend, and campaign management fees. Download and edit in PDF, Word, Excel, Google Docs, or Google Sheets.
Download a template, then edit in PDF, Word, Excel, Google Docs or Google Sheets. Print or email when ready.
How to label charges so every invoice makes sense the moment your clients see it.
Itemize retainers, ad spend, campaign management, creative, and reporting with professional invoice line items.
Agencies lose money on vague or incomplete invoices. Use these simple fixes to prevent disputes and delays.
Get paid fast for retainers, ad spend, production, and media buying. Line items, markups, usage rights, rush fees, and change orders explained, clear answers.
Bill the retainer as a flat fee, then list ad spend as a pass-through. Example: “Monthly Retainer: $3,500” and “Meta Ads Spend (pass-through): $4,000.”
If you mark up, show it. Example: “Programmatic Spend: $10,000,” “Media Buying Fee: 15% ($1,500),” and “Ad Server/Trafficking: $250.”
Yes. Spell out the trigger and amount. Example: “Rush: 72-hour GTM Launch: $750.”
Create a stand-alone phase with deliverables. Example: “Discovery Workshops (3): $1,200,” “Competitive Audit: $900,” “Channel Strategy Deck: $1,400.”
List them clearly and note if they’re pass-through. Example: “Ahrefs (1 month): $99,” “Landing Page Tool: $49,” “Stock Footage: $120.”
State the included rounds, then price extras. Example: “Copy Revisions (2 rounds included),” “Extra Revision Round: $180,” “Scope Change: New Variant Ad: $350.”
Yes, when tied to agreed metrics. Example: “Performance Bonus: CAC ≤ $90: $1,000,” or “Affiliate Commission: 12% of net new revenue.”
Tie payments to handoffs. Example: “Deposit: 30%,” “Sitemap/Wireframes Approved: 30%,” “Design System Delivered: 20%,” “Launch: 20%.”
