Web Designer Invoice Template

Free invoice templates for web designers built for design hours, revisions, and hosting fees. Download and edit in PDF, Word, Excel, Google Docs, or Google Sheets.

Also called: web designer invoice, web designer bill, or web design invoice.

Download Free Web Designer Invoice Templates

Download a template, then edit in PDF, Word, Excel, Google Docs or Google Sheets. Print or email when ready.

Sheets, Excel, Word and Doc Templates Coming November 21, 2025.

Custom Web Designer Invoice Template

Best for:
Logo, PO and change order fields.

Printable Web Designer Invoice Template

Best for:
Totals, approvals, signatures.

Editable Web Designer Invoice Template

Best for:
Edit scope, sprints, SEO and QA.

Free Web Designer Invoice Template

Best for:
Pages, CMS, hosting, timeline notes.

How to Invoice as a Web Designer

Keep it simple, tie charges to deliverables, and show the money flow from deposit to final balance.
Free Online Invoice Generator
☝️ No sign-in. Save as PDF.
In 5 Steps:
  1. Pull scope, deliverables, and rates from the signed SOW or proposal.
  2. Create the invoice and itemize labor, assets, and any pass through licenses, then apply tax where needed; check local rules.
  3. If your process uses a deposit, issue the deposit invoice before kickoff with a firm due date.
  4. When a milestone or final delivery is approved, send the next invoice with links to deliverables.
  5. Apply the deposit as a credit on the final invoice, add any approved extras, and set the due date.
Free Online Invoice Generator
☝️ No sign-in. Save as PDF.

What to Include in a Web Designer Invoice

These are the must-have fields that keep your invoice clear and compliant.
These are the must-have fields that keep your invoice clear and compliant.
  • Invoice number
  • Issue date and due date
  • Your business name, address, and contact info
  • Client billing name and address
  • Project or SOW title and SOW or contract number
  • Service period or milestone covered
  • Itemized description with units and rates
  • Subtotal, taxes, credits or deposits applied, and total due
  • Payment terms, late fee policy, and payment method or pay link
  • Tax ID or business registration ID if required (check local rules)

Billing Scenarios for Web Designers

How to label charges so every invoice makes sense the moment your clients see it.

1.
Milestone payment 1; Milestone payment 2
Fixed-price website billed in milestones
This ties payments to concrete deliverables and reduces risk for both sides.
2.
Design hours; Project management time
Hourly design updates for an existing site
It separates creative work from coordination so time spent is transparent.
3.
Stock photo license; Font license
Stock assets licensed for the project
This clarifies pass-through costs and who holds the license rights.
4.
Plugin license; Setup and configuration
Premium plugin or theme required
Set a clear due date and state the late fee or interest in the terms.
5.
Change request; Additional design hours
Out-of-scope change after sign-off
It flags work beyond the agreed scope and links it to time and cost.
6.
Monthly retainer; Overage hours
It shows what is included each month and what runs beyond the cap.
It shows what is included each month and what runs beyond the cap.
Free Online Invoice
No sign-in. Save as PDF.
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What web designers usually bill for

List design and build hours, revisions, hosting, domains, and maintenance with professional invoice line items.

Charge or Service
Unit
Taxable
When to use
How to show it
Discovery workshop
Time
New website or major redesign
Hours × hourly rate. Align scope, goals, and budget before design starts so decisions stick.
Site architecture & wireframes
Item
Sitemap and page flows approved
Deliverables × fixed rate. Use low-fi wireframes to lock layout and UX early.
UI design mockups
Item
Visual direction selected
Screens × fixed rate. Provide desktop and mobile comps for stakeholder review.
Responsive front-end build
Item
Designs approved and ready
Templates × fixed rate. Code responsive HTML, CSS, and JS for agreed breakpoints and browsers.
CMS setup & theme configuration
Item
Site will use a CMS
Instances × fixed rate. Install, configure, and secure CMS; set roles, backups, and basic plugins.
Content migration
Time
Moving content from old site
Hours × hourly rate. Clean, map, and import text and media into the new CMS.
Accessibility audit & remediation
Time
Meeting WCAG or policy
Hours × hourly rate. Audit issues and fix color, contrast, ARIA, and keyboard traps.
Maintenance retainer
Item
Ongoing updates post-launch
Monthly hours × retainer rate. Bundle updates, monitoring, and minor fixes into a predictable plan.
Rush turnaround surcharge
Item
Compressed delivery timeline
Qty × rush rate. Prioritize your project and extend coverage to nights or weekends.
Change order labor
Time
Scope changes mid-project
Hours × hourly rate. Track new tasks separately to protect schedule and budget.
Save and reuse your web design rates and fees
Create a free account and save hourly rates, revision tiers, and hosting and domain fees once, so nothing gets retyped.
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Common Web Designer Invoicing Mistakes

Invoices go sideways when details are fuzzy or buried. Use these fixes to keep payments fast and clean.

Mistake
How to fix it
Forgetting to apply the deposit on the final invoice causes overbilling and slows payment.
Show the deposit as a credit on the final invoice and subtract it from the balance so the total due is correct.
Bundling labor, assets, and licenses into one line hides what was done and creates tax confusion.
Use separate lines for labor and for each pass through asset or license, and only tax items that require it. Check local rules.
Name the tasks clearly and reference the SOW so the client can match work to deliverables.
Name the tasks clearly and reference the SOW so the client can match work to deliverables.
Set a clear due date and state the late fee or interest in the terms.
Set a clear due date and state the late fee or interest in the terms.
Missing payment instructions stalls the money.
List accepted methods and include a pay link or bank details, plus any reference needed for their system.
Not referencing the SOW or PO causes approval delays and mismatched records.
Add the SOW or contract number and any PO number so the invoice routes and reconciles correctly.

Web Designers Invoice FAQs

Practical billing for discovery, wireframes, plugins, rush fees, retainers, SEO, and WCAG tasks for web designers and agencies with line items, markup, terms, clear answers.

How should I bill discovery, UX research, and wireframes?

Bill as a separate phase with hours or a fixed fee. Example line: Discovery & UX research: 10 hrs @ $120/hr = $1,200.

For a full website build, should I use milestones or a fixed fee?

Use milestone billing tied to outputs, not dates. Example lines: 40% Deposit: $3,200; 40% Design sign-off: $3,200; 20% Launch: $1,600.

What belongs on the invoice for scope changes?

Add a change order with a short description, estimate, and client approval date. Example line: Change request: extra landing page: 6 hrs @ $110/hr = $660.

Can I pass through costs for stock images, fonts, and plugins?

Yes, list each asset with license notes and your markup if any. Example lines: Shutterstock image license: $49; Premium slider plugin: $79; Asset handling fee: 10% = $12.80.

How do retainers for ongoing design, A/B testing, and content updates work?

Set a monthly block of hours with rollover rules and an overage rate for your studio or web design agency. Example lines: Retainer: 20 hrs @ $100/hr = $2,000; Overage: $125/hr.

How do I price accessibility and SEO deliverables?

Quote WCAG audits, alt text, color fixes, and basic on-page SEO as separate tasks. Example lines: WCAG AA audit: $900; SEO title/meta setup: 10 pages: 5 hrs @ $110/hr = $550; rules vary—check local rules.

What’s fair for rush work, after-hours, and client delays?

State a rush multiplier and evening/weekend rate, plus a standby fee when content is late. Example lines: Rush fee: 25% of project = $750; After-hours: 3 hrs @ $150/hr = $450; Delay standby: 1 day @ $200.

Who owns design source files, and is a transfer fee OK?

UI/UX designer keeps source files unless the contract transfers rights after final payment. Example lines: Source file transfer: $400; Working files release upon paid-in-full.